Built Different.
“Don’t change that f*ckin’ logo”. Just one of the helpful pieces of feedback we received while developing a new brand identity for the Irish Athletic Boxing Association, now Boxing Ireland. And here’s the funny thing about it… it was one of the most useful (and forceful) insights from the project. Boxing is a proud community […]
From the Archive – Epic Global
The very recent archive. Things move fast in the world of e-sports and gaming. Epic Global Agency moved so fast they are now called The Feenix Group and look completely different, but a few short years ago they allowed us to mess around with imagery from Fortnite, Twitch and Roblox in the creation of their […]
From the Archive – Mad. Mad Serious.
Football, bloody hell!!! It’s been a week for Irish Football. Unexpected, entertaining, exhilarating. The artist formerly known as Atomic Sport always enjoyed their visits to FAI HQ in Abbottstown as we helped them promote ticket and season ticket sales through some of the slightly darker days of the last 10 years. The Mad Serious campaign […]
Cycling Ireland x Branding Sport
Marketing and direct response campaigns developed by Branding Sport for Cycling Ireland. Hopefully there will be a few more. Sincerely Patrick Murphypatrick@brandingsport.com Cycling Ireland Training Hub – Design and Development Cycling Ireland – Membership Campaign 2021 & 2022 It’s not a race – Women in Cycling Campaign
A Rainbow jersey
… with a Branding Sport logo on the chest. Great to see one of our brands on the chest of an Irish jersey, will be even better to see it on the chest of a Rainbow Jersey. We’ve worked with Nico for a number of years on the two things that we do. We delivered the […]
Boxing, let’s do this.
A new look, and maybe even a new name (🤫) for the Irish Athletic Boxing Association. Watch this space. Thank you to the Executive Team, Board of Directors and Central Council at the IABA for trusting us with developing a new identity for boxing in Ireland. In their words… IABA is delighted to partner with […]
From the Archive – Norseman
For a start… This is not for you. Norseman is the most extreme triathlon on the planet. Hopeful participants are required to enter a lottery in the hopes of securing a starting spot. From the 5,000 applications, only 250 get to the starting line (a ferry in middle of the North Sea). Participants face the […]
REJECTED. AGAIN. 😤
Seems like noone is interested in the actual work that makes it, but everyone loves a bit of rejection. Back by popular demand, here’s a selection of work that DIDN’T make the cut, and if it wasn’t for this post, would never have seen the light of day again. We got there in the end […]
Team Ireland for Swim Ireland
We have a longstanding relationship with “the team” behind “the team” at Swim Ireland. We’ll do a ‘From the Archive’ post about the Swim Ireland brand one of these days. Since developing that brand and the “Me and the water” brand idea, we have collaborated with Swim Ireland on a number of projects, including the […]
From the Archive – Horse Racing Ireland
Horse racing has a footprint in almost every town and townland in Ireland, from globally renowned racecourses to part-time trainers the length and breadth of the country. It’s a national pastime and a major industry rolled into one. The HRI rebrand was developed as a starting point to bring the various constituent parts of the […]