From the Archive – European Tour

Feels like a long time ago…

Pre-covid, pre-DP World Tour, pre-LIV.

Well it was only 2018 and we were busy developing the Inside the Ropes Community for the European Tour, now DP World Tour.

The initiative was designed to help the Partnership Team at the European Tour connect with the corporate community in the UK, Ireland and Spain.

We did this by firstly developing the Inside the Ropes brand and website, then followed that up by delivering events across the three markets to attract golf-loving, potential sponsors.

We had Sergio Garcia in Madrid, AP McCoy in Dublin, Paul McGinley at the US Embassy and golf days at some of the top courses in Europe.

The result of which was a network of golf-lovers and a pipeline of potential partners for the European Tour and their events across the world.

Check out a snapshot of the initiative and some of the action below 🏌️‍♂️