After an absolutely enthralling 5 hours of golf on Sunday evening last, Rory McIlroy has become only the 6th man to win golf’s Grand Slam.
Many will have their own Rory Story, and at Branding Sport we have Rory to thank for, well… everything really.
Back in 2012, it was the prospect of a project with Rory that kickstarted the ‘Creative Sports Agency’ idea at the Atomic Advertising Group. That project with the then World Number One led to further golf work, developing brand identities and websites for Shane Lowry, Billy Horschel, and Graeme McDowell amongst others (we’ll feature some of that work in coming weeks) and the creation of Atomic Sport.
Fast forward 13 years, Branding Sport is the latest reincarnation of that ‘Creative Sports Agency’ idea and Rory is still providing the excitement.
Snapshot of the work below. 👇
(And check out a classic Nike take on Rory’s win here. 👌)




